A Shopify experience to discover and shop the collection
6IXT4OUR brings together garments and accessories with a strong graphic identity. We designed a store that highlights this visual direction while ensuring a clear shopping experience, especially on mobile.
We focused on the relationship between campaigns, collections, and product pages, creating space to showcase the designs and make it easy to choose between options. The store needed to keep pace with the brand’s new releases.
The image catches your eye. Then you have to find the garment.
The challenge was to ensure that the brand images didn't relegate the catalog to the background. We had to connect the initial impact with the product listings, their sizes, and the cart, without losing the 6IXT4OUR tone.
From visual impact to selection.
Collection entries
We design campaign spaces and their links to the catalog so that each image has a useful follow-up.
Options at hand
We reviewed how variants and product information are presented. The selection should be easy to use with one hand and a small screen.
A structure for news
We prepare the store blocks to update products and images while maintaining a consistent presentation logic.
The collection, up close.
A look at 6IXT4OUR's visual identity and catalog.
A recognizable brand, a sensible purchase.
Design
The 6IXT4OUR identity is part of the navigation and product presentation.
Mobile phone
A carefully designed flow to find items and select their options from your phone.
Continuity
A content structure ready for new collections and campaigns.
